Previously known as White Knight Productions, learn more about our rebrand here!

Headshot of Elin Barton.

A Message From Our CEO

It’s “Pawty” Time!

Our Chief Cuteness Officers, the undisputed rulers of lunchtime snuggles and morale boosting tail wags, were the stars of the show as we celebrated our 15th anniversary!

Looking Back at our Favorite Stories

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Grid of colorful shapes and icons.

Up for the Challenge? Take Our 15th Anniversary Trivia Quiz!

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Lessons Learned from 15 Years in Business

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Our Story: A Timeline of Riveo Creative



Introducing White Knight Productions

Fun Fact: The original company, White Knight Imaging, was centered around digitizing home movies and photographs. In 2009, we change our corporate structure to become White Knight Productions LLC and switch our focus to producing marketing videos.

We are the first company to graduate and move out of the business incubator in Binghamton, NY.

We hire our first two employees.

We produce our first TV commercials for Broome County Board of Elections, Traditions at the Glen, W&W Nursery, and Oakdale Mall.


Our First Telly Award

We win our first Telly Award for our work with New York State Stop DWI, a statewide awareness campaign that included TV and radio commercials, billboards, and signage.

White Knight employees holding an Addy Award.

Elevating Our Profile

We officially become a corporation.

We win our first Addy Award for our digital advertising campaign for SUNY Cortland.

Elin is accepted into the ‘Count Me In’ program in NYC for women business owners.

We move into a new office at the WSKG Studios. Check out this throwback video of us ripping up the carpet in our new place!


Launching WKP-TV

We are awarded a Broome County Citation from Broome County Executive Debra Preston for the launch of WKP-TV, an online series that highlighted local arts, restaurants, and experts sharing knowledge about topics such as gardening, cooking, decorating, and more!


Maines Commercial

We are hired to produce a commercial in honor of the renaming of the Floyd L. Maines Veterans Memorial Arena. This is one of our biggest productions, to date. The commercial is a huge success and we are honored by the American Advertising Federation.

Elin Barton standing with the rest of her Goldman Sachs 10KSB cohort.

Goldman Sachs 10KSB

Elin completes the Goldman Sachs 10,000 Small Business program.

We move to our current address and shift our focus to servicing national clients.

View of a stage set-up for NSERDA 76 West competition.

Certified Woman-Owned

We receive our New York State WBE Certification.

We are hired by NYSERDA to film a competition called 76 West that brings together innovative clean energy companies in the Southern Tier to compete for cash prizes and an opportunity to work with the state. This is the largest in-person event we film and help produce, to date.

TEAM Tioga holding a check from NY State for 10 million dollars.

Helping Our Clients Succeed

Our video helps the Village of Owego win their pitch for $10M in economic development funds.

Videographer filming two football players in SUNY Cortland's stadium.

From Cellphone Screens to Stadiums

We launch our virtual studio that allows us to record high-quality footage anywhere in the world via a smartphone.

Our videos help SUNY Cortland achieve 75% of their 3-year fundraising goal in just 3 months. This culminates in one of our videos playing at MetLife Stadium.

A laptop screen showing the process of remotely recording a percussionist.

The World Shuts Down

Our team transitions to a smaller office and goes fully remote (never to turn back).

The Javits Center hires us to document the historic moment of their facility converting into a hospital to treat COVID patients.

We find creative ways to support our clients virtually, including an online Gala for the Rubin Museum, Annual Conference for ICIC, and Literacy Summit for LaundryCares Foundation.

Elin Barton and Ken Okazaki talking on the Amplify podcast.

Increasing Our Reach

We sign our first Fortune 100 client.

We start our podcast, Amplify, to interview other industry experts about tips and tricks to increase your visibility.


Playing Bigger

Elin completes the Merck Drexel Advanced Leadership Program for Diverse Suppliers.

We join the Diversity Alliance for Science and attend the Billion Dollar Roundtable.

Goldman Sachs hosts their semi-annual conference for graduates of the 10KSB program in Washington, D.C. Our team is brought in to record the events of the conference and run a video booth where attendees are interviewed and videos are edited in real time. Our videos play on the Jumbotron at National Stadium.


Rebranding to Riveo Creative

We complete a rebrand and rename the company to Riveo Creative.

We make a firm commitment to sustainability and apply for our first EcoVadis rating.

We become WBENC and WOSB certified.

Our videos for SUNY Cortland play in Yankee Stadium and on the Yankee YES Network.

From Humble Beginnings to Wild Success (and Everything in Between!)


Introducing White Knight Productions


Big Moves


Goldman Sachs 10KSB


NYS WBE Certified


Launching Our Virtual Studio


Our First Fortune 100 Client