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Health image is of a group of people wearing medical scrubs and smiling at the camera.

The Power of Video in Healthcare: Improving Communication and Patient Outcomes

Video content is instrumental in educating, informing, and engaging various audiences, including patients, healthcare professionals, researchers, and the general public.

Increase Brand Awareness

95% of video marketers say video marketing has helped them increase brand awareness. (Wyzowl)

Inform and Educate Patients

81% of patients said they use YouTube for healthcare information. (DHC Group)

Establish Trust and Credibility

65% of buyers say thought leadership significantly changed the perception of a company (New York Times).

Popular Types of Videos for Health

Explainer Video

Explain complex concepts, products, or services in a clear and engaging manner. You can introduce new ideas or features to clients or provide an overview of the company’s offerings.

Thought Leadership Videos

Establish yourself as a leader in the healthcare or life sciences industry. Conduct interviews or panel discussions with experts to provide insights into current trends, challenges, and innovations.

Patient Education Videos

Explain medical conditions, treatment options, and procedures in a clear and accessible manner, empowering patients to make informed decisions about their health.

Examples of Health Videos

Our Videos Get Results

Delve into a real-life case study to witness the passion, creativity, and meticulous attention to detail that define our approach. For this project, we worked with Komodo Health to establish themselves as a though leader in the industry.

View Case Study

Join our Community of Happy Clients

“We’ve used Riveo Creative’s remote video services for both client projects and our own marketing. The Riveo team is highly professional, creative and most importantly, wonderful to work with! We’ve been absolutely delighted with the ease and quality of the remote productions, and the team’s ability to deliver the videos we want and need on time and on budget.”

Zoe Dunn

Hale Advisors

“I trust this team to not only produce something fantastic, but have the creative judgment skills to produce something that isn’t going to require me to do multiple revisions because we didn’t quite get it or they didn’t understand that. I don’t have to worry about that when I’m working with this team. Very quickly did I realize I trust this team to see the vision and be able to bring what they’re experts in to this conversation.”

Adrienne Sabilia

Komodo Health