Description
When this team first came to us, they didn’t even have a name—just a vision. They were known as “Luxury and Bath,” selling high-end vanities to larger entities, but they were ready to step into a bigger spotlight: direct-to-consumer and builder markets. So we started at square one with a brand workshop to clarify who they are, where they’re headed, and what makes them different.
From there, Aqualora was born. We helped shape their name, story, mission, core values, and voice—building a brand that feels elevated yet approachable. Something that speaks to luxury without losing warmth.
The logo was designed with growth in mind. While bathroom vanities were the starting point, the ambition was bigger: a future in luxury home products beyond the bath. The result is a brand foundation that feels refined, scalable, and ready to expand—just like the business behind it.
Services
